First trade show post covid, enthusiasm is contagious

Enjoyed my first day at International Sign Association show in Atlanta, Georgia.

The show was the first I have been to in nearly three years and the event is very well organized and the exhibitors have not held back on their commitments to their stands and customer engagement.

General Formulations launched a new stand to completement their new logo and corporate branding.

Had the pleasure of photo with Mike Clay and Tim Leavenworth. General Formulations had a tempting sample of their new cast film that was getting wrapped on their stand.

Yello tools had their new display set up in The Wrap Institute area, as normal the stand was alive with energy, smiles and wrap tools.

Whilst we all laugh and enjoy the Yello Tools we also had time to see informative seminars. These micro 20minute seminars were easy to absorb and notes were available that were more in depth and easily downloaded on the ISA App.

The first day of the show was wrapped up at the Brew House with welcome drinks sponsored by Roland. The venue included very refreshing German beer and Food. An extremely good networking event.

That is a wrap for the first day of ISA 2022.